Leeds Bakery Goes Viral After Getting Dinged For Its 'Illegal Sprinkles'

Evil Great British Baking Show be like: no sprinkles.

Rich Myers, the owner of the cake shop Get Baked in Leeds, England has gone viral for documenting his battle with England's Trading Standards, who have banned him from adding illegal sprinkles to his most popular cake, "Bruce."

this bakery in leeds is having an absolute mare because someone reported them over using illegal sprinkles and it’s just so fucking funny to me pic.twitter.com/pvljZUERl4

— vic🪴 (@viqqyy) October 12, 2021

The affair started last week when Myers, who takes a rather cavalier approach to social media, announced on Facebook that Get Baked would be closed on October 4th because "Everyone’s fucking knackered." The owner also noted that they had received "a lovely visit from Trading Standards on Friday after someone reported us for using what are apparently illegal sprinkles."

Apparently, Trading Standards noted that the sprinkles on Get Baked's most popular cake, named "Bruce" after the Matilda character, were imported from America and featured colorings that aren't allowed in the U.K. Their Rasberry Glazed Cookies were also in danger of being axed by the sprinkle police of the Trading Standards. Rather than use U.K.-approved sprinkles, Richard Myers took a stand, noting "Sprinkles you can get in this country are totally s**t."

"Birthday Bruce will never be the same again," he lamented.

The saga of "Sprinklegate" continued over the following week. On Monday, the Get Baked owner gave his followers the worst possible news: the sprinkles were officially forbidden by the government.

"We have heard back from Trading Standards, and have been told that we must cease use of our sprinkles with immediate effect," he wrote.

"It is HIGHLY unlikely that we will find any legal sprinkles that we will use as a replacement. British sprinkles just aren’t the same, they’re totally shit and I hate them. I am extremely passionate about sprinkles. I need to think this one over, we will obviously need to make some adjustments to the menu in order to compensate for this truly horrendous ordeal."

He signed off with what may be some of the saddest sentences ever written by a baker:

"My daughter, who is now 7 months, has to live with the fact that daddy can’t take her to Disneyland, because man can’t sell any fucking cookies."

Things may look dour for Myers and the Get Baked staff on account of the sprinkles ban, but the ordeal has undoubtedly brought them some press. This morning, Sprinklegate was a story in the BBC.

"I don’t want to say I’m a big deal, but I kind of am," wrote Myers on Facebook.